LONDON June 9 (Reuters) - BP Plc has bought terms such as "oil spill" from search engine providers including Google Inc to help direct Internet users to its website as it attempts to control the worst oil spill in U.S. history.
A spokesman said BP would pay fees so its own website would rank higher or even top in the list of results when Internet users search on terms such as "oil spill", "volunteer" and "claims".
BP did not say how much it was paying for the service but President Barack Obama has criticised the company for spending $50 million on TV advertising to bolster its image during the crisis.
BP said it wanted to help people who were trying to access information on the BP website to find it more readily, rather than intending to draw away hits from other sites.
"We know people are looking for those terms on our website and we're just trying to make it easier for them to get directly to those terms," the spokesman told Reuters.
The largely green and white BP.com website has a large red button at its centre highlighting the "Gulf of Mexico Response". The right hand side of the response site has a list of buttons advertising information on claims.
BP is trying to control oil spewing from a ruptured well on the seabed in the Gulf of Mexico by using a containment cap. (Reporting by Tom Bergin and Sarah Young; Editing by David Holmes)
LONDON June 9 (Reuters) - BP Plc has bought terms such as "oil spill" from search engine providers including Google Inc to help direct Internet users to its website as it attempts to control the worst oil spill in U.S. history.
A spokesman said BP would pay fees so its own website would rank higher or even top in the list of results when Internet users search on terms such as "oil spill", "volunteer" and "claims".
BP did not say how much it was paying for the service but President Barack Obama has criticised the company for spending $50 million on TV advertising to bolster its image during the crisis.
BP said it wanted to help people who were trying to access information on the BP website to find it more readily, rather than intending to draw away hits from other sites.
"We know people are looking for those terms on our website and we're just trying to make it easier for them to get directly to those terms," the spokesman told Reuters.
The largely green and white BP.com website has a large red button at its centre highlighting the "Gulf of Mexico Response". The right hand side of the response site has a list of buttons advertising information on claims.
BP is trying to control oil spewing from a ruptured well on the seabed in the Gulf of Mexico by using a containment cap. (Reporting by Tom Bergin and Sarah Young; Editing by David Holmes)
7 comments:
HMMMMMMMmmm . Can You Say 'Manipulation' sure you can.
I guess if they 'buy' every vowel,then we will be in Real Jeopardy........hahahahahah HF&RV
Well at least their logo is nice and Green
Oh Well, I may have ben to hasty ,to not trust these well meaning Oil Executives.You see I would have thought this was just a way to control the damage.but really this is what they intended.
BP said it wanted to help people who were trying to access information on the BP website to find it more readily, rather than intending to draw away hits from other sites.
BTW: I just want to take this opportunity to mention that I have a few bridges for sale & some really prisitne waterfront property in Saudi Arabia ,.just send me the Do-Re-Mi ,& I'll send you the deed .....................you can trust me.................lol HF&RV ---"Dirty Deeds,Done Dirt Cheap"---ac/dc
Whew !! Thank God this man won't be out on the street if he happens to get fired.
NOAA Oil Spill and BP Oil Spill Catastrophe – BP CEO Cashed In Before Disaster. One month before the Deepwater Horizon rig exploded, the Chief Executive of BP Tony Hayward cashed in 1.4 million GBP in stock. There’s no word on whether or not he had an inkling that the company was about to experience responsibility for one of the largest environmental catastrophes in history.
--Do you think old Tony has either a crystal ball ? or maybe a direct line to Dionne Warwick's Physic Hotline......or maybe just 'Naturally' lucky............hahahahahahah HF&RV
.....Not that I am a Cynic or anything like that, but as a favour to all of you who may read this. May I suggest you fill up every car you have & every jerry-can,for your mowers & whatever ,boats,motorcycles, etc etc ,..and You might be wise that if you use home heating oil, even though it's summer season, you may want to fill that tank too....Cause you can bet your sweet bippy baby , that gas will be a rising in cost shortly.......Basically They are going to "Sock it to You" HF&RV
They always have a reason (EXCUSE) for why the price of gasoline goes up. Like closing a refinery to recalibrate the gasoline mix for summer, or winter. Like having to close fown a refinery for maintainance, etc. Ships having to wait in the harbor to unload. Cold weather. Hot weather. I am thinking with all the departments, (accounting, shipping & recieving, etc, etc, etc,) their biggest department is the reason department. A reason why prices go up and profits go through the roof. When the cost of oil goes up each day, the cost of gasoline goes up the same day. When the cost of oil goes down, the cost of gas may come down a penny or two in a couple of weeks. Isn't that strange? How do they do that?
I figured out why the prices at the pump take longer to come down than go up. No. I don't think they would do it on purpose.....Sorry, I had a bad thought about gouging...I know it isn't that....Never mind!!!!!!
Your absolutely right Winston, too cold, too hot, too sunny ,too rainy.basically too Greedy.......hahahahha HF&RV
mearley coincidence ......Cheers !!
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